Data field · Geographic area · Organisation

Customer defection rate

Percentage of incumbent customers leaving an organisation during a stated period.

Who carries it ↓

1Data sources

1Providers

0Free to access

Sources that carry it

1 source

J.D. Power

J.D. Power Signals Intelligence for Personal Lines Insurance

Commercial daily U.S. personal-lines shopping and loyalty benchmark product, with coordinated public quarterly report editions. It covers auto, homeowners, and renters insurance; national, state, and ZIP-level markets; carrier shopping, switching, defection/loyalty, household segments, and spend concepts. Formerly named LIST. Public reports are downloadable files, and the current report states that the product is available on Databricks and Snowflake.

Paid Full file National US 21 fields

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